It's hard to fit time in your day to sit down at the computer and write a blog post. Not only do you have a dozen other things that seem just as important, but you don't have a content plan, or at least one that gets you excited.
Thinking about sitting at a blank page and trying to develop a 1,200-word post about a vague topic like "write about the progress you made in your SaaS company" produces an ugh field, so your mind searches for an urgent task that you know will feel good when you've taken it off your to-do list.
Enter freetalking.
With freetalking, you just express your ideas without pausing to edit or structure them. Let the words flow. Use it to explore new concepts, untangle a hairy problem, or respond to a burning question your audience has been asking.
You can sit in silence and keep your thoughts to yourself, allowing your customer to see only the polished outcome of your effort. Or you can open a window to your business and give prospects a view of your craft.
Just like restaurants can let curious passersby watch as the chef expertly prepares a mouth-watering pizza, you can entice your readers with a glimpse into your process and product as it takes form.
After a few months of doing this, you'll have a solid army of blog posts advancing your brand. Once they're getting some traffic, review your analytics to see which topics resonate with your target audience. Which ones lead to the most email list signups or SaaS subscriptions? Then write more posts about those topics.
Burns, Rebecca West, Freewrite on Freetalking and Dialoguing as Research Methods, https://www.rebeccawestburns.com/my-blog-3/reflection/freewrite-on-freetalking-and-dialoguing-as-research-methods.
Goldberg, Natalie, The True Secret of Writing, Atria Books, 2013.
It's hard to fit time in your day to sit down at the computer and write a blog post. Not only do you have a dozen other things that seem just as important, but you don't have a content plan, or at least one that gets you excited.
Thinking about sitting at a blank page and trying to develop a 1,200-word post about a vague topic like "write about the progress you made in your SaaS company" produces an ugh field, so your mind searches for an urgent task that you know will feel good when you've taken it off your to-do list.
Enter freetalking.
With freetalking, you just express your ideas without pausing to edit or structure them. Let the words flow. Use it to explore new concepts, untangle a hairy problem, or respond to a burning question your audience has been asking.
You can sit in silence and keep your thoughts to yourself, allowing your customer to see only the polished outcome of your effort. Or you can open a window to your business and give prospects a view of your craft.
Just like restaurants can let curious passersby watch as the chef expertly prepares a mouth-watering pizza, you can entice your readers with a glimpse into your process and product as it takes form.
After a few months of doing this, you'll have a solid army of blog posts advancing your brand. Once they're getting some traffic, review your analytics to see which topics resonate with your target audience. Which ones lead to the most email list signups or SaaS subscriptions? Then write more posts about those topics.
Burns, Rebecca West, Freewrite on Freetalking and Dialoguing as Research Methods, https://www.rebeccawestburns.com/my-blog-3/reflection/freewrite-on-freetalking-and-dialoguing-as-research-methods.
Goldberg, Natalie, The True Secret of Writing, Atria Books, 2013.